Rank #2 in Media Monitoring

Brandwatch

Best for consumer sentiment

By Jonas Vilhelm · Senior Analyst, Monitoring · Published

8.8/10 PR Tech Reviews score

Brandwatch still leads social listening. The Iris AI assistant turns ad-hoc questions into segmented queries faster than any competitor we tested.

Strengths

  • +Best-in-class social data partners
  • +Mature image and logo recognition
  • +Iris natural-language querying

Trade-offs

  • −Earned media coverage trails Signal
  • −Reporting builder is dated

Best for

Consumer brands and integrated marketing teams.

Pricing

From $1,000/mo.

FAQ

Who is Brandwatch best for?

Consumer brands and integrated marketing teams.

How much does Brandwatch cost?

From $1,000/mo.

What is Brandwatch's PR Tech Reviews score?

Brandwatch scored 8.8/10 — ranked #2 in Media Monitoring.